Need someone to make sense of it all? I specialize in converting qualitative user research data into actionable insights.
I'll conduct formal interviews with target users and stakeholders to uncover actionable insights about behaviors and attitudes.
Usability testing will uncover issues that may be preventing your users from meeting their needs with your product.
I'll uncover quantitative data about your audience with non-leading survey questions.
I'll conduct in-depth research about your competitors' user experiences, and provide a thorough analysis that reveals untapped opportunities.
Get a deeper understanding of your customer’s emotions throughout the product lifecycle.
I'll help unite your team by organizing your product roadmap.
Does your team have skills gaps in UX research or marketing? Here are just some examples of captivating workshops offered:
How to involve your customers in decision-making
2019 marketing musts
How to get noticed by investors
Product innovation workshop
SEO-optimized web content, email copy, blog posts, social media, infographics, press releases, and paid search are just some of the content marketing channels that can be optimized to increase brand recognition, leads, and sales.
I’ll research and analyze thousands of data points to uncover competitors’ strengths and weaknesses.
Struggling to figure out how and where to acquire customers? I’ll audit your existing ecosystem to identify low-cost customer acquisition sources.
I’ll provide guidance to mature your brand’s core messages, tag-lines, style, tone, and color palette.
An active brand on social media requires constant attention and optimization. I’ll work with you and your resources to build a social media strategy and workflow that meets your goals.
It’s my belief that happy customers make the best marketers. I’ll develop your referral and channel marketing campaigns via web, email and social media to drive low-cost user acquisition.
Whether you have a big event coming up or a large-scale campaign launch, I’ll manage the moving pieces so you can focus on the important stuff.
I’ll pinpoint media, podcasts, and influencers to target for your campaign or ongoing program.